{"id":3545,"date":"2025-06-12T09:01:28","date_gmt":"2025-06-12T09:01:28","guid":{"rendered":"https:\/\/jita-au.com\/?p=3545"},"modified":"2025-09-24T12:36:16","modified_gmt":"2025-09-24T12:36:16","slug":"internet-and-digital-propaganda-social-media","status":"publish","type":"post","link":"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/","title":{"rendered":"INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3545\" class=\"elementor elementor-3545\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e232701 elementor-section-height-min-height elementor-section-full_width elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"e232701\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cb97594\" data-id=\"cb97594\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a18c791 elementor-widget__width-inherit ha-has-bg-overlay elementor-widget elementor-widget-heading\" data-id=\"a18c791\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vol. 15 No. 1 (2025): JITA - APEIRON<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2fff26 elementor-widget elementor-widget-heading\" data-id=\"b2fff26\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>DARKO TADI\u0106<b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52044bb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"52044bb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c82606 elementor-widget elementor-widget-heading\" data-id=\"1c82606\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c297c9e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c297c9e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-455c8d6 e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"455c8d6\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dcea8af elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"dcea8af\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Review paper<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0579899 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"0579899\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DOI: https:\/\/doi.org\/10.7251\/JIT2501073T<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f3b63f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2f3b63f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/jita-au.com\/wp-content\/uploads\/2025\/06\/Pages-from-JITA_Vol-15_Issue-1-8.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Article PDF<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb7c4cb elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"cb7c4cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Abstract<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61aebe3 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"61aebe3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c5f19e elementor-widget elementor-widget-heading\" data-id=\"5c5f19e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f20caa elementor-widget elementor-widget-heading\" data-id=\"3f20caa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Paper received:<\/b> 1.5.2025.<br><b>Paper accepted:<\/b> 17.5.2025.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dd494a wpr-logo-position-center elementor-widget elementor-widget-wpr-logo\" data-id=\"6dd494a\" data-element_type=\"widget\" data-widget_type=\"wpr-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-logo elementor-clearfix\">\n\n\t\t\t\t\t\t\t\t<picture class=\"wpr-logo-image\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/jita-au.com\/wp-content\/uploads\/2024\/03\/cc-by-1.png\" alt=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb049d1 elementor-widget elementor-widget-shortcode\" data-id=\"cb049d1\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"post-views content-post post-3545 entry-meta load-static\">\r\n\t\t\t\t<span class=\"post-views-icon dashicons dashicons-chart-bar\"><\/span> <span class=\"post-views-label\">Post Views:<\/span> <span class=\"post-views-count\">975<\/span>\r\n\t\t\t<\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30b9050 elementor-widget elementor-widget-shortcode\" data-id=\"30b9050\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">Downloaded Article PDF: <span class=\"snr-download-count-num\" data-post-id=\"0\">0<\/span> times\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-511d0df elementor-section-height-min-height elementor-section-full_width elementor-hidden-mobile elementor-hidden-desktop elementor-hidden-laptop elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"511d0df\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0acee9c\" data-id=\"0acee9c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0e98b3 elementor-widget__width-inherit ha-has-bg-overlay elementor-widget elementor-widget-heading\" data-id=\"c0e98b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vol. 15 No. 1 (2025): JITA - APEIRON<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6b43c5 elementor-widget elementor-widget-heading\" data-id=\"e6b43c5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>DARKO TADI\u0106<b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68f1849 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"68f1849\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-186a6b2 elementor-widget elementor-widget-heading\" data-id=\"186a6b2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b2f501 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7b2f501\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5027126 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5027126\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Review paper<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a5312c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4a5312c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DOI: https:\/\/doi.org\/10.7251\/JIT2501073T<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d7a912 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"8d7a912\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/jita-au.com\/wp-content\/uploads\/2025\/06\/Pages-from-JITA_Vol-15_Issue-1-8.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Article PDF<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-580ffd3 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"580ffd3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Abstract<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-211717e elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"211717e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62b72c3 elementor-widget elementor-widget-heading\" data-id=\"62b72c3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5edd14 elementor-widget elementor-widget-heading\" data-id=\"a5edd14\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Paper received:<\/b> 1.5.2025.<br><b>Paper accepted:<\/b> 17.5.2025.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4dcd16 wpr-logo-position-center elementor-widget elementor-widget-wpr-logo\" data-id=\"f4dcd16\" data-element_type=\"widget\" data-widget_type=\"wpr-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-logo elementor-clearfix\">\n\n\t\t\t\t\t\t\t\t<picture class=\"wpr-logo-image\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/jita-au.com\/wp-content\/uploads\/2024\/03\/cc-by-1.png\" alt=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f73093 elementor-widget elementor-widget-shortcode\" data-id=\"0f73093\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"post-views content-post post-3545 entry-meta load-static\">\r\n\t\t\t\t<span class=\"post-views-icon dashicons dashicons-chart-bar\"><\/span> <span class=\"post-views-label\">Post Views:<\/span> <span class=\"post-views-count\">975<\/span>\r\n\t\t\t<\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ada298b elementor-widget elementor-widget-shortcode\" data-id=\"ada298b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">Downloaded Article PDF: <span class=\"snr-download-count-num\" data-post-id=\"0\">0<\/span> times\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d980b8 elementor-section-height-min-height elementor-section-full_width elementor-hidden-tablet elementor-hidden-desktop elementor-hidden-laptop elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"2d980b8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d772afa\" data-id=\"d772afa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5597455 elementor-widget__width-inherit elementor-widget-mobile__width-inherit ha-has-bg-overlay elementor-widget elementor-widget-heading\" data-id=\"5597455\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vol. 15 No. 1 (2025): JITA - APEIRON<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3e70ee elementor-widget elementor-widget-heading\" data-id=\"f3e70ee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>DARKO TADI\u0106<b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0a72e2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b0a72e2\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87a3678 elementor-widget elementor-widget-heading\" data-id=\"87a3678\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96936f4 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"96936f4\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f04febc elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-heading\" data-id=\"f04febc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Review paper<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-389228b elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-heading\" data-id=\"389228b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DOI: https:\/\/doi.org\/10.7251\/JIT2501073T<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73b8917 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"73b8917\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/jita-au.com\/wp-content\/uploads\/2025\/06\/Pages-from-JITA_Vol-15_Issue-1-8.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Article PDF<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80faf79 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"80faf79\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Abstract<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cefffd elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"8cefffd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c5e44b elementor-widget elementor-widget-heading\" data-id=\"0c5e44b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd7bd29 elementor-widget elementor-widget-heading\" data-id=\"dd7bd29\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Paper received:<\/b> 1.5.2025.<br><b>Paper accepted:<\/b> 17.5.2025.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dee52ab wpr-logo-position-center elementor-widget elementor-widget-wpr-logo\" data-id=\"dee52ab\" data-element_type=\"widget\" data-widget_type=\"wpr-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-logo elementor-clearfix\">\n\n\t\t\t\t\t\t\t\t<picture class=\"wpr-logo-image\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/jita-au.com\/wp-content\/uploads\/2024\/03\/cc-by-1.png\" alt=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/jita-au.com\/\"><\/a>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cb9871 elementor-widget elementor-widget-shortcode\" data-id=\"5cb9871\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"post-views content-post post-3545 entry-meta load-static\">\r\n\t\t\t\t<span class=\"post-views-icon dashicons dashicons-chart-bar\"><\/span> <span class=\"post-views-label\">Post Views:<\/span> <span class=\"post-views-count\">975<\/span>\r\n\t\t\t<\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed472a8 elementor-widget elementor-widget-shortcode\" data-id=\"ed472a8\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">Downloaded Article PDF: <span class=\"snr-download-count-num\" data-post-id=\"0\">0<\/span> times\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025.<\/p>\n","protected":false},"author":1,"featured_media":3508,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA - JITA -Journal of Information Technology and Application<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA - JITA -Journal of Information Technology and Application\" \/>\n<meta property=\"og:description\" content=\"Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\" \/>\n<meta property=\"og:site_name\" content=\"JITA -Journal of Information Technology and Application\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-12T09:01:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-24T12:36:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jita-au.com\/wp-content\/uploads\/2025\/06\/JITA_Vol-15_Issue-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/jita-au.com\/#\/schema\/person\/d4becda53cfcbc99c449927eabf3877f\"},\"headline\":\"INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA\",\"datePublished\":\"2025-06-12T09:01:28+00:00\",\"dateModified\":\"2025-09-24T12:36:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\"},\"wordCount\":684,\"publisher\":{\"@id\":\"https:\/\/jita-au.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/jita-au.com\/wp-content\/uploads\/2025\/06\/JITA_Vol-15_Issue-1-scaled.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\",\"url\":\"https:\/\/jita-au.com\/index.php\/2025\/06\/12\/internet-and-digital-propaganda-social-media\/\",\"name\":\"INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA - 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Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. Keywords: covert propaganda, disinformation, deception, fake news, manipulation, social media Paper received: 1.5.2025.Paper accepted: 17.5.2025. Vol. 15 No. 1 (2025): JITA &#8211; APEIRON DARKO TADI\u0106 INTERNET AND DIGITAL PROPAGANDA: SOCIAL MEDIA Review paper DOI: https:\/\/doi.org\/10.7251\/JIT2501073T Download Article PDF Abstract The development of modern digital communications, the Internet and the World Information Network at the end of the 20th and the beginning of the 21st century brought enormous development and progress in propaganda communications in all spheres of human society. Propaganda in digital media has been studied since the early days of the Internet and various digital platforms, which led to the emergence of completely new media specific to this area of communication, and a completely new way of producing and disseminating various types of propaganda content. Based on a discussion of key concepts and terminology, this review paper describes how new ways of deception and source obfuscation are emerging and spreading in digital and social media environments, and how these developments complicate the understanding and impact of propaganda on modern human life. The paper concludes with the assertion that the modern challenges of detecting and countering covert propaganda can only be solved if all actors of social life in the public sphere of social media are considered responsible and provide the necessary support for checking published information. 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